A senior, curated room
Delegates are invited by role. The first Dairy Forum Ireland, in 2026, brought 75 senior attendees from 23 organisations.
Fewer visitors, more buyers.
Exhibit & sponsor · 2027
Meet the people that help drive dairy forward.
Exhibit or sponsor at Dairy Forum Ireland in Cork and Dairy Forum London, with The Dairy Mail carrying your story before and after. Limited opportunities in a curated room.
Why exhibit here
More than a stand. A place in a connected industry.
Most trade shows sell you a few days in front of a crowd. The 2027 forums sell you a place in front of the right people, and a year of The Dairy Mail around it.
Positioned for the breaks
Your product in the hall and your team on hand, placed where the breaks bring the room to you, or in the heart of the networking space.
Conversations, not footfall.
Introductions on purpose
Where it matters, we introduce you directly to producers and buyers we know. Every introduction: your business, a named buyer.
Tracked, not estimated.
Visible all year
Every package, single event or annual, is supported by The Dairy Mail, which reaches the industry between the forums with news, interviews and analysis.
The event lasts a day. This does not.
Before, during and after
Most events end when the doors close.
A place at a forum is the middle of the campaign, not the whole of it. These are the parts available to sponsors and exhibitors; which ones fit is agreed in your proposal.
Before
The Dairy Mail carries the 2027 theme, More from Milk, through the year, so the conversation starts before Cork and London. Sponsored features, executive interviews and segmented email and LinkedIn support, sent by role and seniority.
During
Your stand or showcase table, your team, your product. In Cork the exhibition opens with registration at 8.30 on 4 March, with set-up the day before. In London it sits in the networking space of an evening built around a panel and a cheese and wine pairing.
After
Introductions recorded and reported against the four measures agreed at the start: reach, qualified leads, meetings and pipeline influenced.
Two forums, one audience
Choose the place your customers are in.
Both forums run under one theme, More from Milk, with the same make-up in the room: Cork weighted to Ireland, London to the UK and Europe. Many sponsors and exhibitors take both: two forums, one relationship list.
Cork · 3 & 4 March 2027
Dairy Forum Ireland
How do we create more value from dairy? An evening of Irish cheese and whiskey, then a full forum day at The Garryvoe Hotel, County Cork: twelve speakers follow milk from the farm to the market, each session closing on a chaired industry challenge. In the room: processors large and artisan, retail, foodservice, government and industry bodies, distributors and volume buyers.
150 to 250 delegates targeted. Free to attend.
Read the published programmeLondon · October 2027
Dairy Forum London
One senior evening: a panel on the five questions the industry keeps arguing about, a guided cheese and wine pairing, then networking. The same make-up as Cork, with more of the UK and Europe: processors large and artisan, retail, foodservice, government and industry bodies, distributors and volume buyers.
150 to 200 delegates. Free to attend, trade only. Date and venue to be announced.
See the London eveningBoth forums
Take a place at each
Meet Ireland and the EU in Cork in March, and more of the UK and Europe in London in October. Exhibitors who take Cork arrive in London already recognised by the people they need to meet.
Arrive in London already known.
Who you will meet
The value chain, in one room.
Sponsors and exhibitors come to the forums with two different jobs. What you get depends on which one is yours.
If you make dairy products
Producers and makers come for routes to market. Delegates work in retail and wholesale, and in foodservice and hospitality: category and own-label teams with range reviews to fill, and the importers and agencies looking for new supply.
If you supply dairy businesses
Equipment, packaging, ingredient, technology and service businesses come for the plants. Processors and producers are the largest group in the room: the commercial and technical leadership, NPD teams and makers who specify and sign.
Composition of the room
- Processors and producers35%
- Retail and wholesale20%
- Suppliers, equipment and ingredients15%
- International and trade bodies12%
- Foodservice and hospitality10%
- Investors, advisors and policy8%
Indicative composition across the 2027 events, based on 2026 registration data. Around the forums, The Dairy Mail reaches more than 8,000 named contacts with a 45% average newsletter open rate. The full audience figures.
Exhibit, sponsor or both
Start with what you want to happen.
No bronze, silver or gold. Positions are limited, some are held by one business at a time, and they are released in order of conversation.
Exhibit
A stand or a showcase table at Cork, London or both. The showcase table is the lighter option, suited to smaller producers and specialist suppliers.
Enquire about exhibitingSponsor
Headline, content, evening, reception, pairing and speaking positions at Cork, London or both: one forum, on the day, in the room.
See sponsorship opportunitiesThe annual partnership programme
Not an event, a year: both forums and The Dairy Mail in one plan. A packaging supplier, say, might take a place in Cork, a content session on packaging and a sponsored feature: one campaign, not three purchases.
See the annual programmeEvent sponsorship
Own a moment at Cork or London.
Event sponsorship is a position at one forum, or both: on the day, in the room. Start with what you need the event to deliver. Each objective lists the positions that serve it, and many sponsors add a place in the hall.
Meetings and leads
Arrive with a diary, not a hope. Meet the accounts on your target list and leave with named contacts.
Positions: pre-event meeting programme · roundtable host.
Discuss lead generationThought leadership
Shape the conversation your category cares about, placed with our editors so the fit is genuine, not a sales pitch.
Positions: content sponsor · speaking platform · keynote speaker.
Discuss thought leadershipProduct in hand
Let the product do the talking, in front of a senior audience with time to taste it.
Positions: cheese pairing session · evening sponsor, with pouring and pairing rights · goody bag sponsor · stand or showcase table.
Discuss product placementBrand presence
Be the name the room associates with the forum, from the joining instructions to the closing remarks.
Positions: headline sponsor · lanyard and ticket sponsor.
Discuss brand presenceNetworking
Host the moment when the room is most open and introductions come easily.
Positions: networking reception host · drinks reception sponsor · evening sponsor.
Discuss networkingWant the year, not the event?
That is the annual partnership programme: both forums plus The Dairy Mail between them, priced to reward the full year, with one owner and the measures agreed at the start.
Reviewed at month three, six and twelve against reach, qualified leads, meetings and pipeline influenced.
See the annual programmeSome positions are held by one sponsor at a time, others are open to a small number. Each can be taken at one forum alone, at both, or built into the annual partnership programme. Prices are quoted ex VAT in your proposal.
How it works
A conversation, then a costed proposal.
The conversation
Tell us what you sell, who you need to meet and what success looks like. We tell you honestly whether your business fits, and at which forum.
The proposal
Stand or showcase table, which forum, the Dairy Mail support around it and the measures, agreed before you commit.
The forum and after
Set-up, the day itself and the introductions, then reporting against the measures and a plan for the next forum built from the numbers.
Questions
Before you ask.
Can smaller businesses exhibit?
Yes. The showcase table is the lighter alternative to a stand, with volume and artisan producers in the same programme. Tell us your size and your objective and we will say plainly whether it fits.
What does it cost?
Prices are quoted in your proposal, ex VAT, with split invoicing available. Stand build, content production and expenses are not included. Space is limited and matched to objectives, so we do not publish a rate card.
Can we combine exhibiting and sponsorship?
Yes. Take a single position at one forum, with the option to extend, or an annual programme across both forums and The Dairy Mail, priced to reward the full year.
Will we receive the delegate list?
No. We do not hand over an attendee database. Introductions are made directly by our team and recorded, and lead reporting follows our privacy policy.
Can we exhibit at both forums?
Yes, and it is the strongest way to do it: the same make-up in both rooms, with Ireland and the EU in Cork in March and more of the UK and Europe in London in October.
Where next
Pick your starting point.
Annual partnership programmeNot one event but the year: both forums and The Dairy Mail in one costed plan, measured at three, six and twelve months.See the annual programme
Dairy Forum IrelandCork, 3 & 4 March 2027. An evening and a forum day, free to attend.See the Cork forum
Dairy Forum LondonOctober 2027. One senior evening, free to attend, with more of the UK and Europe.See the London forum
Marketing supportGROW by Dairy Connect: market, brand, technical and operational expertise in one room, starting with a fact-finding workshop.See how GROW works
Take your place in the room.
Tell us whether you want to exhibit, sponsor or both, which forum, your sector and what you want to come away with. Opportunities are limited and released in order of conversation.