Topic
Innovation & NPD
New products, new formats and the development work that turns a trend into a range.
Intelligence
3 pieces on Innovation & NPD.
The next dairy growth story is cultured
With protein claims now table stakes, fermentation expertise and culture-led texture will decide which dairy businesses keep shoppers.
16 July 2026
The Longevity Economy
The opportunity is not a product labelled for older people but a portfolio redesigned around the nutritional, functional and experiential needs of longer lives, with value growth more plausible than broad volume growth.
19 October 2026
After protein: the smaller plate and dairy's fibre gap
Fibre is the first claim in this cycle that dairy cannot make from milk alone: only 4% of UK adults eat the recommended 30g a day, plain dairy carries no meaningful fibre, and dairy's own candidate, GOS, is neither a settled fibre claim in GB nor still made in Britain at scale, so a business that wants the claim in 2027 has to start the recipe and evidence work now.
13 October 2026
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Who this topic is for.
GROW by Dairy Connect
Ready for the buyer's questions?
Brand and proposition, retail listing readiness and export market readiness: GROW tests whether the product, pricing and commercial model are ready before the buyer does.